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United We Stand – Divided We … Run?

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Long before Al Gore invented Power Point presentations or President Obama campaigned on a pledge to overhaul our national grid

by Jeff Reinke, Editorial Director, PD&D

Jeff ReinkeIt’s not a new problem, per se. The need to improve energy usage trends and implement more efficient approaches has been a relevant topic long before Al Gore invented Power Point presentations or President Obama campaigned on a pledge to overhaul our national grid.

What is new is the debate surrounding the slew of potential solutions. What priority should they be given? What approach is deserving of government subsidies? Should supply and demand be the ultimate weapon on choice in thinning out this herd of options?

All of these alternative technologies and the collective abundance of questions they generate lead me to wonder if it would be better to try and unite on one front in developing an energy approach for the future, instead of siphoning billions of dollars towards a slurry of new waste-composed biofuel methodologies for producing ethanol and methanol, or wind power, or solar power, or electric transportation vehicles, or …

Granted, I have my opinions on which methodologies I think will work the best, but let’s put that aside for right now, and for those of you knee-deep in a response championing your “obvious” choice, I’d ask for the same courtesy. The bottom line is that each approach has it positives and negatives – all of which are worthy of debate, but that type of dialogue is what I perceive as the biggest potential issue.

Using the capitalist approach of social acceptance and wide-spread buy-in as the ultimate metric in determining the winning methodology is fine, provided we’re willing to accept that winner even if it does pose longer-term issues. After all, the ugly truth is that we’re a society driven by price and convenience. So in the face of initially higher prices for these alternative energy sources, the majority of consumers will gravitate towards the cheapest and easiest methodology – that’s why we still burn coal and have a limited number of E85 gas pumps.

Hybrid cars are neither cheap or easy to maintain and repair – which, along with performance sacrifices, is probably why less than one percent of vehicles on the road today are of the hybrid variety. Coal is cheap and easier to burn in generating power than sorting through food scraps, growing algae or developing some other feedstock to run through a special digester in order to produce electricity. Hydrogen, believe it or not, is still a viable option in many people’s minds as a transportation fuel source.

Seemingly unlimited funds are being thrown at all of these energy answers, which leads me to an unyielding belief that we’ve already found the solution to our problems. But is this on-going debate over the best approach hindering its implementation and doing more to preserve the status quo? It reminds me of a “new” technology on its way towards mobile and commercial cooling environments.

In the name of reducing greenhouse gas emissions, refrigerant use has changed a number of times in these applications over the course of the last 20 years. This has lead to wider spread use of carbon-dioxide as an alternative to chemical refrigerants like Freon, as it is able to perform even more efficiently and without the harmful emissions. It’s facing some resistance because of the higher operating pressures it demands, but it seems to be more about when, as opposed to if CO2 will replace R-134a in a number of cooling applications.

The kicker here is that CO2 had been used in this manner at the beginning of the 20th century – it’s far from a new technology or application. Yet think of all the development dollars and negative environmental impact that was registered over the past 100 years in order to come full circle.

We live in a time of great potential and promise in answering our energy concerns. The question that remains is if a divided approach will deliver the most powerful solution.

What are your thoughts? Share your comments and opinions below or send them to jeff.reinke@advatnagemedia.com.


I tend to think that a teamwork approach is the answer to our energy woes, but I also think that it is not likely, as the group would have to put their egos aside for the common good. I have worked with some amazing minds and their primary goal is to be recognized for what they think.
I also don't think that our solution has been recognized yet, whether or not it even exists. I believe that we have to go through past discarded data, such as the CO2 example, and realign our thoughts about what we have done, how we collected our data, and what was the criterium for denial. New views of old information may bring about new uses.
I am not comfortable with developing new enzymes or biological entities to produce methane, that is a recipe for disaster or an accident waiting to happen, whichever you prefer.
Free enterprise is the one who will find our new energy resource and develop the new process of delivery, but it will not be released until the government and some national agency can make money at it, which will be a long time because of their mass and inefficiencies.
Posted by: Cameron at 10/28/2009 5:26 PM


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